Over the generations Valora Trade’s Nordic companies have built up a strong experience in all channels and categories, based on our deeply-rooted extensive local market knowledge and our strong relations to organised and independent trade in each country.
Our strong market presence is based on a sound knowledge of regional and local market conditions, as well as close relationships with each sector. This sound foundation helps our partners identify and exploit new opportunities for growth.
Our partners (Principals) and the trade consider us to be the most efficient route to the market, whether our partners are focusing on the traditional retail trade, on Travel Retail or on the Food Service channel.
The advantage emerging from operating simultaneously in several categories and channels is that information and knowledge can be shared and available in each part of the value chain.
This constant inter-exchange and inter-change of ideas secures a steady improvement in performance.
