Market Research

Evaluate new product or brand possibilities in Nordic or individual countries using:

• ECR (Efficient Consumer Response)
• NPI (New Product Introduction)
• KPI (Key Performance Indicators)
• Distribution and channel strategy
• Business plan
• Data evaluation:
  • A.C.Nielsen, Trade magazines, Trends, Competitor analysis, Media Investment, Price/activity levels, Promotion & Volume/value estimation

We offer tools to ensure the right decision-making processes and to plan for new criteria in cooperation with trade partners, the principal and our organization representing Management, Marketing, Key Account Manager and the Sales Team